WIN THE DEAL BEFORE THE FIRST CALL.
IGNITE YOUR STORY. FUEL YOUR GROWTH.
82% of buyers finalize their shortlist before the first call. To win those deals, you need to be visible and credible — to the humans researching you, the AI systems shaping their thinking, and the advisors influencing their decision. I help B2B companies get on that list.
BE THE SOLUTION AI RECOMMENDS
Don't let your competitors own the generative search landscape. I diagnose your visibility gaps and provide the technical and content blueprint to ensure your brand is cited and recommended by AI agents to high-intent buyers.
COMMAND THE EXECUTIVE CONVERSATION
Professional messaging is no longer enough. I help you reconstruct your value proposition and competitive narrative to cut through the noise, resonate with senior decision-makers, and accelerate the sales cycle.
SCALE WITH STRATEGIC INTELLIGENCE
Move beyond basic "using AI" to building a proprietary advantage. From custom fractional CMO advisory to helping your team build their own AI-powered GTM tools, I help you create a high-velocity engine that stays ahead of the curve.
EXPERT GUIDANCE. AI-AMPLIFIED.
High-velocity strategy for the modern GTM leader.
Strategic consulting shouldn’t take six months and cost six figures. I’ve spent three decades in the GTM trenches, and I’ve built a better way to work.
I power my advisory services with the Ignite Strategic Narrative Engine — my proprietary suite of custom-architected AI prompts and analysis tools built on my decades of B2B marketing experience. This allows me to process massive datasets, audit entire competitive landscapes, and simulate buyer journeys at a speed traditional consultancies can’t match.
The result isn't faster AI output — it's better strategic thinking. The Ignite Engine amplifies 30 years of B2B GTM expertise. A marketer using generic AI without that domain knowledge gets faster guesses. You get faster answers.
Whether you need a High-Velocity Audit to fix your visibility or Bespoke Advisory to rebuild your GTM approach, I use this AI-amplified methodology to unburden your team and accelerate your path to market leadership.
THE HIGH COST OF A DISCONNECTED MESSAGE
Whether it's generic, filled with buzzwords, or simply fails to resonate with your buyer, a disconnected message doesn't just get ignored—it makes you invisible.
And in today's market, invisibility is a compounding problem. Every deal decided before the first call is a deal you never had a chance to win.
With research from 6sense showing that a staggering 82% of buyers finalize their shortlist before ever talking to a salesperson, you don't get a second chance to make a first impression. If your story isn't clear, compelling, and discoverable — to humans and AI — from the very first search, you're not even in the game.
This leads to a frustrating cycle: wasted marketing spend, sales teams struggling to articulate value, and a constant feeling that you're falling behind the competition.
A POWERFUL NARRATIVE IS YOUR UNFAIR ADVANTAGE
FOR FOUNDERS + HIGH-GROWTH START-UPS
As a fellow founder, I help you build the powerful, professional narrative you need to stand toe-to-toe with the biggest players.
Establish immediate credibility and trust.
Nail your foundational story, fast.
Get expert guidance that fits your budget.
FOR MID-MARKET BUSINESSES
I provide the enterprise-grade strategy and AI-accelerated tools you need to scale your impact and punch above your weight.
Build a narrative that rivals the category leaders.
Accelerate your content-to-revenue engine.
Empower your team with a clear plan to win.
FOR ENTERPRISE PRODUCT MARKETING
I provide the senior strategic firepower you need to navigate complexity, align global teams, and win your market.
Cut through internal noise and politics.
Outmaneuver your key competitors.
Deliver and prove measurable impact.
Build the presence and credibility that gets you on the shortlist — with buyers, AI, and the advisors shaping the decision.
BRINGING ENTERPRISE EXPERIENCE TO EVERY ENGAGEMENT
My 30-year career includes hands-on work with and for some of the world's most innovative B2B brands.